In a quest to help develop and launch local talent to an international standard, Joett, who only releases one single a year, has decided to feature local talent on this year’s release, and to continue with this tradition into the future. “I really want to make a difference, and I want to thank fans and local stakeholders in this industry for their continued support,” said Joett.
G Fullah was discovered by Joett on ITV's Hawavumi Lakini Wamo; Abdul Kagoi on Epiq Bongo Star Search 2013; Rahym was introduced to Joett by his brother, bongo flava artist Mbongo Halisi, and was taken under Joett’s wing for vocal training. Nixon's mother sponsored him for voice lessons with Joett, and was later placed on Joett’s pro-bono Artist Development Program, and eventually signed to the Joett Music label. Tanzanian boyband Level One are Abdul, Rahym and Nixon.
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